ABUJA/Nigeria: On World PR Day, Mallam Mukhtar Zubairu Sirajo, FNIPR, President and Chairman of the Governing Council of the Nigerian Institute of Public Relations (NIPR), has urged professionals in the field to prioritize trust, truth, and transparency. As celebrations honored the accomplishments of PR practitioners worldwide, Sirajo emphasized the significance of analyzing trends and positively influencing policies.
Commending the Nigerian Institute of Public Relations for its unwavering commitment to the ideals of World PR Day, Sirajo particularly highlighted the influential role played by the Citizens Summit for National Integration, Peace, and Security. Held in August last year, this groundbreaking event aimed to rebuild trust within the nation through inclusive dialogue among Nigerian citizens.
The upcoming public presentation of the Citizens Summit Report, scheduled for July 18, 2023, is anticipated to be a turning point in Nigeria’s journey towards revitalization. Packed with crucial recommendations, the report could set the stage for a national rebirth. Its focus areas include fostering non-violent communication, providing frameworks for citizens’ re-engagement, and advocating for a purposeful and responsive governance structure.
In a direct appeal to the government, Sirajo called for deliberate steps to implement the recommendations outlined in the Citizens Summit Report. He stressed the urgent need to eliminate ethnic, religious, and regional biases, encouraging Nigeria’s diverse population to become a source of strength and unity.
Notably, Sirajo also rallied PR professionals to serve as exemplary ambassadors for their field, highlighting the upcoming Annual General Meeting and Elections of the Nigerian Institute of Public Relations. Recognizing the responsibilities and opportunities ahead, he called upon his peers to prepare for these crucial events and embrace the challenges that lie in their path.
As the statement concluded, Mallam Mukhtar Zubairu Sirajo expressed his heartfelt well wishes, proclaiming, “Long Live Nigerian Institute of Public Relations.” This declaration symbolizes the unwavering dedication and commitment of PR professionals in Nigeria to uphold excellence, trust, and effective communication in their practice.
Under the visionary leadership of Mallam Mukhtar Zubairu Sirajo, the Nigerian Institute of Public Relations continues to spearhead the advancement and recognition of the PR profession in Nigeria. Their relentless efforts position public relations as a catalyst for lasting societal impact, contributing to the overall growth and development of the nation.
