LAGOS/Nigeria: As businesses across Nigeria and other African markets intensify efforts to improve employee accountability and operational efficiency, indigenous technology company Radiant diGiLog is turning to professional networks as a strategy to deepen the adoption of digital workforce management solutions.
The company has unveiled a referral partnership programme that enables professionals, consultants and business advisers to connect organisations with its artificial intelligence-powered workforce management platform while earning commissions on successful referrals. The initiative comes amid increasing demand for digital tools that help organisations monitor attendance, manage tasks and measure employee productivity more efficiently.
Industry observers say many small and medium-sized enterprises (SMEs) are moving away from paper-based records, spreadsheets and fragmented communication channels in favour of integrated digital platforms capable of providing real-time operational visibility and performance tracking.
Against this backdrop, Radiant diGiLog said its new partnership model is designed to leverage the credibility of trusted professional relationships to help businesses embrace digital transformation while creating additional income opportunities for referral partners.
Speaking on the initiative, the company’s Chief Executive Officer, Mrs. Tayo Babatunde, said qualified professionals and organisations can introduce businesses that require improved workforce management systems and receive 10 per cent commission on the first-year subscription revenue of every successful referral.
She explained that the programme is open to human resource practitioners, accountants, management consultants, business advisers, technology partners, entrepreneurs and other professionals with established corporate networks.
According to Babatunde, the company believes organisations are more likely to adopt new technologies when recommendations come from advisers and professionals they already trust.
“Our vision has always gone beyond providing technology. We believe sustainable growth is built on trust, shared value and practical solutions that help organisations perform better. Through this programme, professionals can help businesses solve real workforce challenges while creating an additional income stream for themselves,” she said.
She noted that Radiant diGiLog would oversee the entire customer engagement process—from product demonstrations and implementation to onboarding, user training and after-sales support—allowing referral partners to focus primarily on identifying organisations that would benefit from the platform.
The referral initiative complements the company’s AI-powered workforce management solution launched in June and now being deployed across Nigeria, the United Kingdom, South Africa, Uganda and Canada.
Designed to improve organisational visibility and operational discipline, the platform enables businesses to manage attendance, assign and monitor tasks, generate performance reports and evaluate workforce productivity through a single digital system.
Babatunde said the solution was developed to eliminate the inefficiencies associated with manual attendance registers, spreadsheet-based tracking and the widespread reliance on messaging platforms for managing workplace activities, particularly among growing SMEs.
She explained that every task assigned through the platform is digitally recorded from assignment to completion, creating an objective performance history that enables managers to evaluate employees based on measurable data rather than subjective assessments.
The platform, she added, is particularly suited to healthcare institutions, organisations with mobile and field-based employees, expanding SMEs and businesses operating across multiple locations where effective supervision and operational visibility are often difficult to maintain.
She maintained that as businesses continue to embrace digital transformation, trusted partnerships between technology providers and professional advisers will become increasingly important in helping organisations modernise workforce management, strengthen accountability and improve long-term business performance.
